Bagels & Branding

On the evening of October 25th, Liberty University’s Chapter of the Public Relations Student Society of America came together in the Jerry Falwell Library to attend the “Branding & Portfolio Workshop” with guest speaker Tim Gosnell – founder of DoubleTap Media.

Gosnell spoke on how to make a living by doing and creating what you love, and he emphasized the importance of getting out and trying new things. “You have to do it, to know if you will love it,” Gosnell encouraged. He gave the audience his checklist on the secret to success: “Identify a discipline you love, pick a niche, consistently create, and build relationships.” Gosnell ended with a short Q&A session.​

Following our guest’s presentation, attendants were handed worksheets put together by our chapter’s Creative Committee they could use to help create their personal brand. They were also given an example of what a portfolio should look like.​

This was the first members only event of the semester. To welcome new and returning members, PRSSA’s Events Committee served coffee and Panera Bread bagels.

The evening ended with a sneak peak of the next event, “Career Readiness Blitz.” At this event, PRSSA will come with the American Marketing Association and the Career Center on November 6th.

Written by: Macie Delnay